19JamesWhiffing

3 Music Video Analysis's 'Adventure of a Lifetime' (Coldplay) The music video starts with natural noises (birds chirping etc) as we are introduced to the setting of the music video via mise en scene; we are given a long shot/high angle shot of a jungle. This could also leave the audience curious about why Coldplay has chosen a jungle to shoot the music video. There are also warm colours (yellow and orange) which connote happiness and peace, which is one of the atmospheres the song is trying to create. We then cut to 4 chimps/apes (each one representing a member of the band). The camera is slightly obscured by leaves and other foliage in the jungle; this creates a sense of documentary, as though we are looking in on the life of a regular ape. One of the apes (the one representing Chris Martin) discovers a strange item which is playing the song; the music video then springs to life. The apes seem to enjoy listening to the music, and they dance to it and sing along to it....

Warner Music Group Warner Music Group (formerly known as Warner Bros Records) is a multinational entertainment and record label company based in New York City, America. It is regarded as one of the 'Big Three' recording companies and the third largest in the global music industry (after Universal Music Group and Sony Music Entertainment). Warner Bros Records was formed by Warner Bros (a film company) in 1958 after one of their actors had a surprise number one song. Warner Bros wanted to ensure that its contracted actors couldn't make music with a different record label; Warner Bros Records was born! Warner Bros Records gradually developed and grew into Warner Music Group. Star artists signed to Warner Music Group include: Bruno Mars, Clean Bandit, Cardi B, Charlie Puth, Coldplay, Ed Sheeran, Gorillaz and of course Alvin and the Chipmunks (etc). A (media) conglomerate is a company that owns several companies which are involved in mass media enterprises (e.g. - radio,...